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Gives you Wiiings. Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid-1980s. He developed not only a new product but also a unique marketing concept and launched Red Bull Energy Drink in Austria on April 1, 1987. A completely new product category was born – energy drinks. Red Bull Energy Drink is appreciated worldwide by top athletes, busy professionals, college students and travelers on long journeys.
Red Bull has been part of the OG family since the very beginning. They have been by our side when the DotA team dominated the scene and achieved an unprecedented 4 Valve Major wins in 2015 & 2016; when we won The International 2018 and again when we achieved the first and only back-to-back, triumphing at The International 2019.